Drink Coffee. Create Change.
Our Mission
Beyond-Fair isn’t just coffee, it’s a commitment to people, planet, and future generations.
Our regenerative mission starts with a key decision: roasting at the source. This is how we keep value, jobs, and opportunity within the farming community while sealing in a flavor profile that is vibrant and true to its origin, capturing the unparalleled freshness and complexity of the bean just after harvest. This is how we ensure every delicious cup of coffee embodies a commitment to both exceptional quality and sustainability.
In the land of a thousand hills, our Rwandan coffee thrives in the rich soil of the tropics, immersed in a flourishing agroforestry ecosystem. Here, countless birds take shelter, including the majestic shoebill stork a silent guardian and living proof of the vibrant, thriving habitat we aim to protect downhill from our mountain farms. This commitment to biodiversity is a fundamental aspect of a healthy and sustainable coffee ecosystem, providing both enhanced flavor complexity and climate change resilience, which is what allows us to produce coffee of exceptional quality.
Farmer focused sustainable coffee
